Real McCoy Flavoured Whiskey Liqueur Has Arrived

WORDS: Hannah Hearn PHOTOGRAPHY Supplied

Not all whiskeys are made for quiet reflection. Some are built to show up — bold, smooth, and ready to turn any night into a good one. Real McCoy is the new flavoured whiskey doing exactly that, with a fresh take that’s as easy to sip as it is to mix.

Designed for today’s drinker, Real McCoy redefines what a whiskey liqueur can be — full-flavoured, versatile, and built for real moments, not just cocktail lists.

Launched by VOK Beverages, Real McCoy ditches the old playbook in favour of flavour, flexibility, and no rules. It’s smooth enough to drink straight, sharp enough to shake into an Espresso Martini, and bold enough to hold its own at any party.

“Real McCoy is about great flavour without the rules, ” says Johann Einarson, Brand Manager.

“You drink it how you want — over ice, as a chilled shot, or in your favourite cocktail. It fits the night, not the other way around. ”

Landing with two standout expressions, each designed to bring something new to the glass:

Real McCoy Salted Caramel

Silky and rich, with notes of creamy vanilla, toasty caramel, and a touch of sea salt, layered with hints of oak and butterscotch. Like your grandma’s candy dish… if grandma partied harder.

Real McCoy Buttered Popcorn

Freshly popped buttery popcorn meets toasted oak, vanilla, and caramel, finishing smooth and lingering with a warm whiskey sweetness. Playful, nostalgic, and dangerously easy to pour.

Both flavours are available in 700mL bottles (30% ABV, RRP $55) and 50mL minis (30% ABV, RRP $8) — ideal for cocktails, straight serves, or lining up a round of chilled shots.

“With Real McCoy, we set out to redefine what a whiskey liqueur could be, ” Einarson continues.

“We’ve focused on bold but balanced flavours — crafted to be layered, versatile, and genuinely enjoyable. It’s a new take, designed for people who appreciate quality but still want something that fits their lifestyle. ”

For pre-drinks that turn into something bigger. For nights that don’t need an excuse. Real McCoy is built on quality, character, and is the kind of bottle you keep within reach — and bring out when the moment calls for something different.

Real McCoy will be available at Dan Murphy’s stores nationally from May, as well as through leading independent retailers across Australia. For more information, visit www.realmccoywhiskey.com.au