Pacific Fair Launches Summer Club in Style

WORDS: Brian Usher PHOTOGRAPHY Brian Usher - www.usherusher.com 0412 910 857

Pacific Fair Shopping Centre came alive on Wednesday, 10 September 2025, with the highly anticipated launch of its Spring Summer Fashion campaign, Summer Club. The evening brought together fashion lovers, influencers, stylists, and media for an unforgettable showcase of the season’s hottest trends, all set against the glamour of the Gold Coast’s premier retail destination.

Guests were treated to an immersive fashion experience. The styling was fresh, playful, and undeniably chic, capturing the carefree spirit of summer on the Coast. Attendees mingled in the buzzing atmosphere while enjoying champagne, canapés, and vibrant activations throughout the centre.

The launch cemented Pacific Fair’s reputation as the fashion hub of Queensland, providing inspiration and excitement for shoppers as the new season arrives. With Summer Club now officially open, visitors can explore curated edits, exclusive events, and on-trend collections designed to celebrate the very best of summer style.