Alroe Launches $31 Million Lune, the Pinnacle of Luxury Living at Main Beach

WORDS: Ocean Road Magazine Editorial Staff PHOTOGRAPHY Supplied

Boutique Gold Coast developer Alroe is bringing the iconic relaxed lifestyle of Main Beach to the fore with its latest luxury residential masterpiece, the $31 million Lune.

The boutique project, which is currently under construction, comprises six half-floor residences across three levels providing unique villa-style living that is unparallelled in the current market.

Overlooking the Broadwater with spectacular views that can never be built out, Lune has been crafted for supreme comfort and grand-scale entertaining, set against a backdrop of the vibrant Gold Coast culture.

Lune residences range in size from 296sqm to 340sqm, positioning the luxury villas among the most spacious in their class.

Each of the villas comprises three substantial bedrooms, complemented by a private ensuite to ensure the ultimate convenience and comfort for residents and guests alike.

“Lune captures the essence of Main Beach living through a bespoke offering that we believe is unrivalled in the market,” said Alroe founder and managing director Tye Alroe.

“We are creating an exclusive collection of finely crafted villas that are designed to truly capture the laid-back Main Beach lifestyle of a bygone era – while unashamedly delivering an uber-luxurious residential offering for residents.

“Each of these villas provides living areas equivalent to a large home with a level of private amenities that you would expect from a luxurious coastal beach house.”

Alroe, which has an enviable record of project completion in Southeast Queensland over the past 12 years, began construction of Lune in May this year. The project is scheduled to welcome its first residents from mid-2025.

Construction is being undertaken by in-house subsidiary Alroe Constructions, a custom-build partner that operates in the multi-residential sector delivering luxury townhouses, low and mid-rise apartments, and NDIS special-needs apartments.

Alroe has delivered an extensive portfolio of boutique projects in Southeast Queensland and Northern NSW.

“Launching off the success of our most recent development, The Finn, Lune continues the legacy of excellence synonymous with the Alroe name,” said Mr. Alroe.

“The Finn achieved record-breaking sales prices, with five out of eight apartments sold within the first 10 weeks of the campaign, underscoring its unparalleled appeal in today’s market.

“Projects of this calibre are becoming increasingly rare due to rising land prices, which are driving down feasibility and leading to the shelving of similar developments. Lune distinguishes itself with spacious villas and unobstructed views, setting new standards for size and vistas in the area.

“Featuring only six exclusive apartments, Lune exemplifies our commitment to distinctive design and exceptional quality, nestled in one of the Gold Coast’s most tranquil and sought-after locales.”

The villa lifestyle at Main Beach has been reimagined at Lune where the master suite has been elevated to provide a new level of indulgence through inclusions such as a sizeable dual dressing zone and ensuite.

The two ground-floor villas offer extensive outdoor living, lush gardens and their own private pool, while residences on the upper levels have been designed with generous balconies and access to their own private rooftop gardens providing views of the Broadwater.

The two large living spaces in each villa are complemented by a galley-style kitchen and generous dining area.

A conveniently situated powder room and full-sized laundry reflect both the generous space and intentional design.

Lune villas are priced from $4.99 (4,995,000) million and have already attracted strong interest from local and interstate buyers.

For more information, visit www.lunemainbeach.au